Maflo International is a regular client based in Peru, this corporate group offers supplies for the construction industry, Don Castor is the brand that market gardening and home improvement goods. I was hired to create the new brand identity and some mockups to visualize the logo and mascot design in context. The brief defined the identity as: family oriented, warm, mainstream, fun, easy to market.
I created a versatile and easy to identify logo design componed of wordmark and icon, to be used together or separately. I provided a vector logo and mascot design in different formats and layouts to cover all possible scenarios.
Some collaterals to show the client the brand application.
– Diego Martinez – Manager at Maflo Internacional