Anaconda sells garden and gas hoses, while the original logo was a lot of potential it was technically not well executed. I made a light redesign of the original wordmark taking the anaconda mascot design out of it.
As you can see mascot design and logo design works in conjunction or separately, which gives the brand a lot of versatility. Additionally I also designed 2 variations of the brand for 2 lines of products: blue for garden hoses and yellow for gas hoses.
Other mascot logos I created for different products.
I provided several mockups of the brand in context before the final approval, so the client can visualize the brand applied to a real product.
– Diego Martinez – Manager at Maflo Internacional