A mascot design is a character (animal, object or person) designed to represent a collective, incorporated or not, with common identity and values. Sport mascots are a very effective channel to communicate the values of a group or team. It can be manufactured into a costume to be wore by an animator or be an intangible good.
Sport mascot is a very successful and specific niche of teams branding. With the particularity that they must communicate dynamism, energy and healthy lifestyle values. This is the reason mascot animals are used so often.
Maflo International is a Peru based corporate group that offer supplies for the construction industry. Diego contacted me to refresh several of his brand identities: Atom, Anaconda, Don Castor, Maxi…
Cute girl I created back in 2005 for Rate my Site. One of those old web design galleries so trendy 10 years ago, Instagram and Pinterest killed all of them. +13 years since its creation it still looks great.
Grand Canyon University creative department got in touch with the best mascot designer ever – trully yours 🙂 – to create a friendly, fun, athletic character to bring their events to life. This mascot is the cartoon version of Thunder.
Using mascot for events is a great idea because it is the perfect brand activator to connect with customers.
Proposal for Asian Games that unfortunately was refused in favour of local designers. I can’t disclose more details due to a NDA I have signed 🙁
Sport mascot is a very successful and specific niche of branding. They have the common features of any branding asset with the particularity that they communicate action, energy and healthy lifestyle values.
In 2017 I created a vector mascot design of a blue jay bird for this middle school team in Missouri, the character was based in their current mascot. Because small teams can also have great design!
During 2017 I created the mascot for Saudí Arabian Football National Team, this character will represent Saudi Federation for Rusia 2018 World Cup.
Not only mascot animals can be used as sport mascots, human characters are also a good choice to brand your projects.
There is only 2 possible reasons for not knowing him: you don’t like football or were in a cage for the last 10 years. Maybe – not – the greatest of all time (?), certainly the most effective and career-consistent killer.
The next top star – with permission of CR7 and La pulga- , but probably only the best among the humans. Creativity, joy and good marketing. I love his aesthetics, probably the most enjoyable to be drawn.
He is fast, electric and precise, a successful career built in Barcelona over the years. In opposition to CR7 he is introvert and shy but probably the greatest player of all time – as long as you don’t care about Worldcups